Legendary hockey team the Detroit Red Wings have unveiled their new centenary logo, and it's safe to say the design is a soaring success with fans. Putting a stylish spin on the team's iconic logo, ...

When Tiger Woods launched his apparel brand Sun Day Red in 2024, he joked that he wanted to “ruin” the logo—or at least render it obsolete. The mark shows a tiger made from 15 stripes to represent ...

FULTON, N.Y. — After the Fulton City School District’s first draft of its new Red Dragons logo received criticism community-wide for looking “demonic,” the district revealed a “heavily updated” design ...

A well-designed logo is a powerful marketing tool. Iconic logos like BP’s sunburst, McDonald’s arches and Nike’s swoosh bring instant brand recognition and engage customers. In science, logos can be ...