Logos might seem small and inconsequential, but research says otherwise. One recent study, for instance, found that the best logos have a significant impact on the bottom line with powerful visual ...

Fans are convinced that this wild Super Bowl logo color conspiracy theory is real. What makes the theory extra strange, though? This conspiracy has come true two years in a row already. According to ...

Instagram and its suite of apps have gotten an icon refresh. Instead of the brown Polaroid-esque square we’ve all come to know, the Instagram logo is now bright, colorful, and embraces the flat design ...

The colors a brand employs in a logo communicate a value to consumers. This is something we take into deep consideration when creating logos or design work for clients. Colors share a lot about the ...