You might not know it, but when you gave your partner some choices for dinner after work this evening, you were a choice architect. You almost automatically thought about how may options to present, ...

Consider the last time you signed up for a web service. It might have been a site to buy products (e.g., Amazon), monitor and pay your credit card (e.g., Chase), read subscription content (e.g., The ...

I used to think of the places where we work, study, and live as a stage—a backdrop to our lives unfolding before it. What I quickly learned is that, in reality, architecture is an active player in our ...

You're craving a late-night snack. So, you head to your kitchen to grab something before you go to bed. What will you choose? A lot of the time, it depends on what's most accessible. You’re more ...

Researchers from Erasmus University, Columbia University, and University of Pennsylvania published a new paper in the Journal of Marketing that examines how the design of online marketplaces affects ...